Greening a
dark industry

Costa Cruise Lines Asia wanted to understand how regional issues in the outbound tourism industry were impacting their business. They engaged Fulcrum to conduct a regional materiality analysis towards identifying how Costa’s global material issues related to Asia-Pacific. In particular, Costa wanted to understand the most impactful avenues to green their operations. 

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Cruising is not known to be the greenest of industries. Yet, there are many technologies and innovations bringing things up to speed with sustainability best practices. These include with wastewater and water conservation, food waste, and air pollution. Our extensive global work led to a number of strategic findings that will not only help Costa become more sustainable but also assist the entire industry to evolve.