Founder & Chief Advisor
John Pabon has spent the last decade promoting sustainable development and stakeholder engagement, including work with the United Nations, McKinsey, A.C. Nielsen, and as a consultant with BSR, the world’s largest sustainability-focused business network. Over the past 6 years, he has also chronicled the societal impacts of China’s economic rise in his blog, John’s Little Green Book. He is a regular contributor to China-based business magazines and speaks to an array of global audiences on issues of sustainability and societal change.
He has led the creation of some of the private sectors’ most forward-thinking strategic sustainability approaches. For Asia, this has included work as varied as materiality assessments in the transport, apparel, and luxury cosmetic industries, social programs tackling the region’s most pressing needs for a major automotive manufacturer, ESG landscaping for jewelry and extractives firms, and the development of worker wellbeing programs focused on child health and nutrition for one of America’s largest retailers.